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Context Engineering
How to structure ICPs for better AI output
The 5 ICP components AI actually uses + how to turn them into a context asset
Sep 5
•
Alex McFarland
12
How to build context libraries that compound forever
Extract, organize, and deploy content assets that compound over time
Sep 1
•
Alex McFarland
36
1
Feed AI JSON, not paragraphs
One simple switch that makes AI outputs 10x more consistent
Aug 15
•
Alex McFarland
27
1
Claude finally fixed what ChatGPT broke
Project-scoped memory that doesn't bleed into other clients. Here's how to turn it on...
Aug 13
•
Alex McFarland
27
6
Nobody taught you how to structure content for AI
Stop uploading PDFs and start build context assets instead
Aug 4
•
Alex McFarland
39
7
7-step framework for project instructions that run themselves
Most people write project instructions like grocery lists
Jul 18
•
Alex McFarland
18
This one change made my AI outputs 10x better
And it had nothing to do with better prompts
Jul 16
•
Alex McFarland
15
6
The 4-layer context architecture
The types of documents and layers needed to call yourself a "context engineer"
Jul 9
•
Alex McFarland
10
How to become a context engineer in 2025 (the $1M skill no one's teaching)
The shift from prompt collecting to context building is creating a new class of AI professionals
Jul 7
•
Alex McFarland
114
9
Your ChatGPT projects need job descriptions
The hiring framework for AI workspaces
Jun 20
•
Alex McFarland
9
2
Before you prompt ChatGPT, give it these 5 files
If your assistant doesn’t know your tone, offers, and audience—it’s guessing.
May 28
•
Alex McFarland
16
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