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How I get Claude (or any AI) to understand my entire business model
Plus the exact prompt to build your own in 10 minutes
Sep 29
•
Alex McFarland
19
1
If you control these 5 variables, you control your AI
There is a mechanical relationship between context and output quality
Sep 26
•
Alex McFarland
17
How to get Claude to write its own project instructions
My method for creating repeatable writing systems
Sep 23
•
Alex McFarland
18
Live #6: Mastering NotebookLM in 20 minutes
A recording from Alex McFarland's live video
Sep 19
•
Alex McFarland
36
1
52:39
7 habits that keep your AI context library performing at its peak
Your future self will thank you
Sep 17
•
Alex McFarland
12
1
How to quit social media (and build something better)
A different kind of newsletter today—about focus, mental health, and the real cost of staying "plugged in"
Sep 15
•
Alex McFarland
27
6
How to use Claude's new file creation features
It can now create and edit Docs, Excel, and PDFs (and it's impressive)
Sep 11
•
Alex McFarland
22
5
Turn LinkedIn into your client magnet with this 8-step optimization system
Skip the $2K LinkedIn consultant
Sep 8
•
Alex McFarland
14
2
How to structure ICPs for better AI output
The 5 ICP components AI actually uses + how to turn them into a context asset
Sep 5
•
Alex McFarland
14
2
How to write value-packed welcome emails with AI
Stop your welcome emails from disappearing into the void
Sep 3
•
Alex McFarland
15
How to build context libraries that compound forever
Extract, organize, and deploy content assets that compound over time
Sep 1
•
Alex McFarland
40
2
August 2025
Rank #1 on Google AND Perplexity with this prompt
Optimize for Google, Perplexity, ChatGPT search, and whatever comes next
Aug 29
•
Alex McFarland
25
2
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